To effectively prescribe and write prescriptions for patients, doctors must have a deep understanding of available products. Pharmaceutical sales representatives play a critical role in this education. Acting as a liaison between companies and healthcare professionals, sales reps help introduce doctors to medical products they may not be aware of so they can learn about new treatments.
But sales reps have a mountain of duties, from learning and retaining information about drugs and devices to sharing that information with doctors who use it to work with patients and make recommendations for their health. ACTO Technologies Inc., which provides an AI-powered education platform for life sciences companies, wants to make it easier for sales reps to quickly obtain the information they need to inform physicians.
ACTO decided to leverage Quantiphi’s generative AI platform, baioniq, hosted on Amazon Web Services (AWS), to bring more efficiency to this knowledge-gathering process. The platform processes and summarizes technical documents uploaded by ACTO to provide fast, accurate responses regarding medication dosage and side effects to sales